Local SEO is a type of local online marketing which is highly successful. This helps you to market your company wherever your local customers need it. Local SEO uses directories for Google and company, and yellow pages. Millions of users search these directories daily to find out which local businesses are in their area. Have a look at this site.
Local SEO isn’t like dropping the leaflets in the mail box of people or placing advertisements in the local newspaper that anyone interested in your product or service may or may not see. Local SEO lets you meet your customers any time they need it and are ready to make a purchase.
Here are some important factors that prove that local SEO services are helping you attract new customers, thereby growing your business.
- Regional consumers turn to locate companies in their local area online: the world has gone mobile with between 65-70% of people use the internet to find a service in their local area. Just 35-30 per cent of people find details using paper directories.
- Prompt and highly focused: The use of local SEO and online directories allows you to relate to your potential customer when they need you. There is no easier time to get in touch with your client when they really need you.
- Mobile consumer growth: More and more local consumers use their smartphone to find out about the local business while walking around. Local SEO marketing services include both smartphone and desktop users, ensuring you can never miss out on your potential client.
- ROI rise: Local directory marketing conversions are higher than others. It guarantees you little-wasted publicity as opposed to other advertising mediums. This shows that the local SEO is both cost-effective and efficient.
- A chance to get ahead of your competitors: Many local businesses do not have a listing for their company online. Just 10 percent of companies have made their listings for Google places and here you get a chance to go ahead before your rivals wise-up and get more competition.
- Right now, all of the online directories are free: it is free to claim your online directory listing and Google Maps listing. That’s your company free to advertise right now, but may not be forever.
- Community newspapers are in massive decline: Local newspapers are reading very few people. The explanation behind this huge decline is that for their local news, people turn to the Internet as well as to find the local business and services.
- High trust on online business reviews: Word of mouth is a significant factor in local business performance. Let your prospective clients study your company online and attract hundreds of potential clients.